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Create a Powerful and Practical PR Strategy for Your Small Business
Recorded Webinar
Duration: 1 Hour Language: English View webinar Viewing this webinar requires some basic information. This data is only used within SCORE and will not be distributed to any third parties.
About the event

Small business owners may think they’re too small for a public relations plan, but businesses of all sizes can generate positive press. How can you create a manageable PR strategy while still running your business?

In this webinar, SCORE Mentor Jasmine Powers will teach you three easy-to-implement methods for getting into local and national papers, online sites, TV, radio and podcasts.

Participants will learn how to:

  • Identify the right media influencer for your specific news
  • Position yourself as an expert to add credibility to any news story
  • Talk to media with confidence, and avoid the disaster of hitting the trash file
  • Turn your media placement into a sales funnel that runs on autopilot
  • Attract the attention of hard-to-reach audiences
  • BONUS: What to do if you get BAD press

Download the transcript.

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About the presenters
Jasmine Powers
Jasmine Powers is a digital marketing consultant at Jasmine Powers Multimedia where she supports nonprofits and ecommerce businesses with communications, web design and brand strategy. She also is a mentor with SCORE New Orleans Regional Chapter.
Read Jasmine's full bio
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712 H St NE PMB 98848
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Washington, DC 20002
1-800-634-0245

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